I’M DR. BRASFIELD
I’M DR. BRASFIELD
I have been a practicing optometrist since 2007, and I am the President and CEO of Coachella Valley Optometry, a busy full scope optometry clinic in Southern California.
I’M DR. BRASFIELD
I have been a practicing optometrist since 2007, and I am the President and CEO of Coachella Valley Optometry, a busy full scope optometry clinic in Southern California.
Optometry is in my blood. I was born and raised in this industry, as my parents are both master opticians and during my childhood they owned and operated an independent optical shop in Newport Beach, California for over 25 years. I grew up loving the fashion and style that a fabulous pair of glasses could provide…the ability to transform a look into something beyond the typical.
I started this blog because I am a girly girl who absolutely loves fashion, beauty, and style…I always have, and I always will. I think it’s just so fun to express yourself through clothing and accessories, especially (you guessed it) EYEWEAR.
I actually used to want to work in the fashion industry at one point when I was a young girl, but I also wanted to do something with more meaning, such as helping communities and giving back to others.
I’ve found that optometry allows me to do both, and I want to share that with the world!!!
On the medical side, we treat unusual pathology, save sight, and help others see the world more clearly, which is truly amazing and so gratifying. But on the retail side, we also have the opportunity to help others look and feel their best, which is more creative, fun, and exciting. I thought that the second component was largely missing from a lot of what I was seeing online from other eyecare professionals. There was a lot of medical information out there (which is great and very useful), but not as much content focusing on the fashion aspect.
I thought, why not have both? And so, here it is! On my blog you’ll find eye-related medical information, and posts on eyeglasses, fashion, beauty and travel- a sneak peek into my life as a private practice owner, optometrist, community leader, wife, and mom.
Optometry is in my blood. I was born and raised in this industry, as my parents are both master opticians and during my childhood they owned and operated an independent optical shop in Newport Beach, California for over 25 years. I grew up loving the fashion and style that a fabulous pair of glasses could provide…the ability to transform a look into something beyond the typical.
I started this blog because I am a girly girl who absolutely loves fashion, beauty, and style…I always have, and I always will. I think it’s just so fun to express yourself through clothing and accessories, especially (you guessed it) EYEWEAR.
I actually used to want to work in the fashion industry at one point when I was a young girl, but I also wanted to do something with more meaning, such as helping communities and giving back to others.
I’ve found that optometry allows me to do both, and I want to share that with the world!!!
On the medical side, we treat unusual pathology, save sight, and help others see the world more clearly, which is truly amazing and so gratifying. But on the retail side, we also have the opportunity to help others look and feel their best, which is more creative, fun, and exciting. I thought that the second component was largely missing from a lot of what I was seeing online from other eyecare professionals. There was a lot of medical information out there (which is great and very useful), but not as much content focusing on the fashion aspect.
I thought, why not have both? And so, here it is! On my blog you’ll find eye-related medical information, and posts on eyeglasses, fashion, beauty and travel- a sneak peek into my life as a private practice owner, optometrist, community leader, wife, and mom.